Emotions and beach soccer

The impact os positive reinforcement

What did we do?

We measured the emotions of attendees at the Copa de Andalucía de Selecciones de Fútbol Playa in El Viso de los Pedroches, analyzing how positive reinforcement from the crowd influenced team performance.

How did we do it?

Using Golineuro AI, we installed wireless sensors around the field to capture and analyze non-verbal emotional expressions and behavioral data in real time.

What did we achieve?

  • Measured spectators’ emotions through non-verbal communication.
  • Collected audience tracking data, including demographics and group behavior.
  • Studied the emotional evolution of fans and players during matches.
  • Analyzed how positive reinforcement from the audience affected team performance.

What did we measure?

  • Emotional intensity and expressions of the audience.
  • Spectator count, demographics (age, gender), and group dynamics.
  • Behavioral data, including movement patterns.
  • Interest and gaze direction (eye-tracking analysis).

Process

We placed Golineuro Cam sensors around the La Colada beach soccer field, facing both the pitch and the stands. These sensors did not record images but transmitted emotional and behavioral data to Golineuro AI for analysis.
Following the event, we produced a detailed report summarizing insights.

This project marked the first initiative within El Viso de los Pedroches’ Smart City development, in collaboration with Smart City Cluster.

Emotions take the field