Towards true Smart Tourist Destinations

Goli Neuromarketing joins a dozen entities to develop technological and digital platforms and implement them in tourist destinations.

Tourist destinations aim to go beyond traditional offerings. They strive to adapt to new visitor requirements, foster interaction with the environment, and provide more personalized and higher-quality experiences. Additionally, they seek to enhance the quality of life for residents. In other words, they aspire to become Smart Tourist Destinations. Achieving this requires innovative technologies that assist in reaching these goals.

This ambition has led to the creation of the “Smart Tourist Destinations Project – STD”, which focuses on developing technological platforms and digital solutions and implementing them in tourist destinations.

The project, which is supported by Smart City Cluster, comprises companies such as TDconsulting (part of the TOPdigital Business Group), Sensing Tools, Ideanto, Goli Neuromarketing, Sepalo, IoT Sens, Gecor, Discomon, United, Accesscity, and Puntodis.

The commitment of these companies was formalized during the recent European Forum for Science, Technology, and Innovation ‘Transfiere Forum’, held in March at the Málaga Trade Fair and Congress Center.

For more information about this project, you can visit the following link.