Neuromarketing and more

All that interests us and what we work on at Goli Neuromarketing: neuroscience, technology, artificial intelligence… as you’ve never heard it before.

No room for error

To measure accurately, good tools are essential. And for those tools to function correctly, they need to be properly calibrated. That’s why each year, usually during the summer, we calibrate …

Podcasters

At the beginning of 2023, we decided to revamp our communication strategy. We were looking for a format that would allow us to talk about what interests us and serve …

Without losing direction

Joy, nostalgia, sorrow, gratitude… we feel them from the heart. It is to this organ that we usually link our emotions, yet their origin is a bit further north in …

The dictionary of emotions

Emotion. n. A strong and temporary alteration of the mind, pleasant or painful, accompanied by a certain somatic reaction. This is how the Diccionario de la Real Academia Española de …

First rule: Know your customer

Or that should be, at least, one of the most important rules. Knowing the customer, what they buy, and how they do it is essential to position yourself in the …

At full rhythm

Listening to music is a pleasure. We may not know why, but when we are sad, we tend to listen to melancholic music, and when we are happy, we gravitate …