Blog

What you need to know about neuromarketing, associated technology, and artificial intelligence all in one blog where you’ll also find all the latest news from Goli Neuromarketing.

First rule: Know your customer

Or that should be, at least, one of the most important rules. Knowing the customer, what they buy, and how they do it is essential to position yourself in the …

Emotions take the field

Goli Neuromarketing measures for the first time the emotions expressed by attendees and players in a beach soccer competition Emotions such as stress, euphoria, anger, and optimism were some of …

At full rhythm

Listening to music is a pleasure. We may not know why, but when we are sad, we tend to listen to melancholic music, and when we are happy, we gravitate …

Towards true Smart Tourist Destinations

Goli Neuromarketing joins a dozen entities to develop technological and digital platforms and implement them in tourist destinations. Tourist destinations aim to go beyond traditional offerings. They strive to adapt …

Artificial Intelligence, emotions, and beach soccer

El Viso will be the setting for a pioneering project that marks the starting point of the municipality’s tourism innovation lab Malaga, June 21, 2024 The Andalusian Beach Soccer Cup, …

Pure theater: Beyond emotion

Theater is emotion: both on stage and among the audience. The emotional connection that forms between these two sides is essential for the successful development of the play, as well …