Blog

What you need to know about neuromarketing, associated technology, and artificial intelligence all in one blog where you’ll also find all the latest news from Goli Neuromarketing.

Not everything is ChatGPT: Computer Vision

In recent months, there has been much talk about artificial intelligence. Some approach it with rejection, others with anticipation, and many with skepticism. While it is true that significant progress …

Artificial Intelligence to Measure Attendees’ Emotions at FITUR 2024

Goli Neuromarketing will monitor 67 exhibitors and pavilions at the fair, providing real and objective data that contributes to optimizing the resources that institutions and companies invest in events of …

EP.- 8 NEUROMARKETING AND EMOTIONS

She was headed for an air traffic controller position, but she landed in the world of neuromarketing and took flight. Raquel Fructos stars in the eighth episode of From the …

Towards the real Smart City

Tourism is one of the driving forces of our economy. For years, professionals in the tourism sector and in all those sectors directly or indirectly involved in it have worked …

As you remember it

You’ve probably said, “It was like that, I remember it perfectly.” And you hold onto that certainty as if it were a dogma. But no, it probably wasn’t like that. …

EP.- 07 NEUROCOPYWRITING

Salima Sánchez, a psychologist and specialist in neurocopywriting, guides us into the world of copywriting and persuasive writing. How to capture attention with online text? How do brands work and …