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Blog
What you need to know about neuromarketing, associated technology, and artificial intelligence all in one blog where you’ll also find all the latest news from Goli Neuromarketing.
Without losing direction
Joy, nostalgia, sorrow, gratitude… we feel them from the heart. It is to this organ that we usually link our emotions, yet their origin is a bit further north in …
The dictionary of emotions
Emotion. n. A strong and temporary alteration of the mind, pleasant or painful, accompanied by a certain somatic reaction. This is how the Diccionario de la Real Academia Española de …
First rule: Know your customer
Or that should be, at least, one of the most important rules. Knowing the customer, what they buy, and how they do it is essential to position yourself in the …
Emotions take the field
Goli Neuromarketing measures for the first time the emotions expressed by attendees and players in a beach soccer competition Emotions such as stress, euphoria, anger, and optimism were some of …
At full rhythm
Listening to music is a pleasure. We may not know why, but when we are sad, we tend to listen to melancholic music, and when we are happy, we gravitate …